In Mexico, internet and social media use is constantly growing, as evidenced by a study conducted by the local portal webmarketingtips , which provides concrete figures for the end of 2017.
We would like to highlight the following:
52% of Internet users in Mexico are connected to the Internet 24/7, primarily through social media.
Lunchtime (2 to 4 p.m.) and the end of the day (9 p.m. to midnight) are the times with the highest Internet traffic in Mexico.
For this reason, companies seek a strong online presence, as this is where most of their target audience (in general) spends the most time. To achieve this, they look for profiles that can professionally manage their social channels, and this is where the role of a Community Manager becomes essential.
Whether you own a business and need to boost your brand, or you work in a marketing department, a course in Social Media and Community chile mobile database Management is the ideal training to achieve your goals on social media and in the digital world.
This specialized training program in social media will help you, among other things, boost your brand's reach. It's not just about managing social profiles, but also about knowing what content your target audience is most interested in, what their peak viewing times are, and, of course, how to create positive interactions with them.
Still not sure? Here we leave you...
4 reasons to take a Community Manager Course to boost your brand's reach in Mexico
Any brand that doesn't know how to manage its social media presence in an ecosystem as vibrant as Mexico's today will find it difficult to convert potential users into loyal customers. Check out why it's time to prepare for Community Management:
You'll learn to understand your potential users better.
Social media is where your potential users are most present; through a Social Media and CM Course, you'll be able to find out who shows the greatest interest in your products and/or services, what hobbies they have, their age, what content they consume, where they're from, and other information that will allow you to reach them. You
'll create a relationship of trust between the user and the brand
. Once you know the profile of your potential users, you can begin to create more accurate content, thus fostering a bond of trust. Remember that your users want you to listen to them and take their suggestions into account.
You'll learn how to manage your brand's online reputation.
Do you already know what people are saying about your brand online? Social media management training allows you to closely monitor the opinions and comments different users have about your products, services, and brand in general.
With this information, you can implement strategies to boost your business's online reputation.
You'll identify the most competitive social network for your brand :
Facebook, Twitter, Pinterest, LinkedIn... There are many social networks! But not all of them contain your potential users. Through the Community Manager Course, you'll learn to identify which social network you should focus your efforts on.
How a Community Manager Course can teach you how to boost your brand's reach in Mexico
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