HubSpot Sales Hub and Salesforce Sales Cloud – Let's Start with the Basics
From sales software, you have the right to expect effectiveness above all. To be able to achieve your business goals, you need a tool that is intuitive, easy to use, increases your productivity and develops with you and your business. In this respect, HubSpot and Salceforce differ significantly from each other.
First and foremost, HubSpot is a ground-up client platform romania business email list with all the software, integrations, and resources you need to connect marketing, sales, content management, and customer service. The platform is made up of a variety of products that you can use individually or together, depending on your needs. What’s important is that the entire system is made up of perfectly connected building blocks that create a coherent ecosystem, which translates into the speed and efficiency of various types of integration.
One of HubSpot's components is Sales Hub , which is sales automation software. Its great advantage is its simplicity, which facilitates implementation and effective work of sales teams.
Salesforce, on the other hand, is a customer relationship management (CRM) platform with applications for sales, service, marketing, and more that help connect customers and companies. Sales Cloud is Salesforce's sales CRM that includes tools for automation, reporting, transaction management, and more. The system currently offered to customers under the name Salceforce was created by buying other companies with ready-made solutions, applications, modules, which were then adapted to the main system. However, these are building blocks sewn together, not perfectly matched, and unfortunately you can feel it, and it is felt primarily by the customer using individual Salesforce solutions.
At first glance, both of these tools may seem similar. Both are used to automate sales, work effectively with data, and help with reporting. However, each of them offers slightly different possibilities, is based on different principles, and is built differently.
What can you gain with HubSpot and Salesforce?
It is not easy to compare two such large tools, but you can try to compare them in key – for all users – areas, such as: connections, productivity and support. So let's try to look at these two products from these sides.
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More or fewer connections?
Salesforce Sales Cloud offers its users extensive reporting functions, ready-made report templates, which primarily help monitor the pipeline, sales team productivity and forecast future revenues. Advanced sales reporting and forecasting usually means the need to purchase additional functionalities. The advantage is certainly that Salesforce App Marketplace allows customers to integrate with tools from other companies. Unfortunately, here we have to stop for a moment. Because Salceforce was created by combining several different products from different suppliers, integrations, although possible, are not as easy as the brand often tries to promise. Salceforce customers have repeatedly complained about the tedious and time-consuming integration process, which did not always give the desired results. This is one of the main reasons why Salceforce as a solution is implemented longer . If in the case of HubSpot many customers go below 2 months, here we usually talk about 3 months or even longer.
Sales Hub, on the other hand, provides full insight into sales metrics. You can check key metrics for yourself without having to ask an administrator or analyst for help. HubSpot reporting software is really powerful, and it is also very intuitive, which is not without significance. After all, HubSpot reporting features give you a really wide insight into the pipeline, which allows you to accurately forecast performance and plan the team's work to achieve the assumed goals. Sales Hub is above all very intuitive to use, has a clear dashboard and navigation, and integrations are also very efficient here. An IT administrator, especially in the case of smaller companies, seems unnecessary many times, and is certainly not such a key figure as SalesForce seems to require.
