Ultimately, business is about relationships. And, as with any relationship, conflict is best handled when there is a history of understanding between both parties.
Remember: Consumers don't make purchases purely based on reason. How someone feels about making the purchase is almost as important as the purchase itself. Do they feel that you really care about list of argentina whatsapp phone numbers what you do? Do they think that doing business with you is a positive experience?
Personalize your interactions
What are your customers' interests beyond your business? Do they have hobbies? Kids? Find out and be sure to ask about them. This adds your personal touch. Even remembering to call someone by their first name can be a big help (and not always resort to 'hey, you!').
Depending on the information you have about your customers, you can send an email on their birthday, for example. Treat your customers as valuable individuals, as they are the foundation of your business.
Reward loyalty with benefits
To retain your customers, try offering a concrete incentive. It doesn't have to be big: a loyalty card that gives customers a free coffee for every five purchases is more than enough.
But keep in mind that loyalty programs can also make customers who don't receive benefits feel left out. How do you feel about an airline when certain passengers are allowed to board the plane before you? You're probably not too thrilled about it.
The best way to combat this effect is to make the rules about your loyalty program clear and accessible to any customer. But you don't need to make rewarding your repeat customers official either; just try to pay more attention to them. That usually works.
Cultivate emotional connections
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