Some of the most common indicators are:

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Average response time – Evaluates how quickly the company responds to queries or requests.
Customer Satisfaction Score (CSAT). Asks customers how satisfied they are with a specific product or service. This is usually done through a survey.
Net Promoter Score (NPS) measures the level of loyalty based on the likelihood of recommending the company.
Abandonment Rate. A measure of how many customers abandon the purchasing process or interactions before completing them.
Error Rate: Measures the number of errors or problems that occur during customer interaction.
Customer retention rate – Evaluates the number of customers who return and purchase again.


The customer service professional
They are considered the first point of contact for customers who need their requests answered quickly and efficiently. Their primary goal is to ensure that customers feel heard and understood, so having communication skills, empathy and problem-solving ability will help them provide exceptional service and earn customer loyalty.



Qualification, training and motivation
It is essential that the customer service guatemala phone data professional has extensive knowledge of the product or service they are offering . Therefore, it is essential that companies extend continuous training programs aimed at customer satisfaction and loyalty . In addition to generating a healthy and motivating work environment, where workers can develop their skills.

In short, to improve the quality of the service provided and avoid future situations of dissatisfaction, it is advisable for companies to establish clear standards, offer a more personalized service, use feedback and train staff. If you are interested in this topic and want to continue expanding your knowledge, at Femxa we have the free course Customer Service and Service Quality , in which you will learn new skills to optimize the customer experience and increase loyalty to your brand.