What is content curation?
Content curation is the process of sorting through a whatsapp number list large volume of information on the internet . The information is sifted, organized, and divided according to a specific theme. For the person in charge, the content curator, this is a time-consuming task. They evaluate the relevance of the data found and check the reliability of the sources before sharing on social networks .
When content curation is done poorly, readers may lose interest in the social page. Conversely, a well-crafted strategy allows a business to reap several benefits.
Content curation requires human intervention to monitor information. Indeed, this task requires creativity to place an article in its context.
Read also: Content curation, just be rational!
Curation is often confused with monitoring . Although they are two similar concepts, they have differences. Curation is based on a subjective method. The curator chooses information from sources that they consider relevant. On the other hand, monitoring is more structured and is part of an overall marketing strategy.
