According to HubSpot’s 2018 Content Trends Report, 52% of consumers want to see video content from brands and businesses they support. As consumer demand for video content increases year over year, businesses across all industries are scrambling to create professional video content for their marketing strategies.
Yet, for many brands, the idea of adopting a country wise email marketing database video marketing strategy can be daunting. From the time required to strategize, shoot, and edit successful videos, to the cost of equipment and software, it’s easy to see why many businesses give up on video marketing.
But no matter what industry you’re in, video marketing is a beneficial investment that may be right for your business.
4
1. Video Marketing Builds Brand Awareness
At the end of the day, all of our marketing efforts come down to one age-old concept: storytelling.
