The newsletter is much more than a compilation of texts and images; as a communication tool, it has a very well-defined objective and you can strengthen the path towards achieving this goal.
Today you should take advantage of all the digital tools and platforms available on the Internet to make your newsletter a high-impact material.
Digital platforms at the service of your email shipments
1. Piktochart
2. Canva
3. YouTube
Now that you know how these 3 digital platforms can help you, do you feel like launching your first email campaign on Mittum? Sure you do, comment and share!
Digital platforms at the service of your email shipments
That's why today at Mittum we want to share with you 3 digital platforms that you can take advantage of for your next email. You can surely combine them with our drag & drop editor and create a magnificent newsletter:
1. Piktochart
90% of information is transmitted to humans through the eyes, so… What’s stopping you from communicating everything in a more graphical way and with less text?
For this, infographics are excellent resources, since as a media element they allow you to communicate "a lot" with "very little"; and the best thing is that if you do not have editing tools like Illustrator, you can always resort to the reliable Piktochart :
It is one of the most renowned and long-standing digital platforms for developing infographics on the market, and is loaded with many options from its free version.
2. Canva
An excellent resource that has become part of the portfolio of many wholesale email list companies and agencies. In broad terms, Canva is a drag & drop of graphic elements, such as backgrounds, images, icons and predetermined texts (although you can always upload your own):
The 4 best methods to increase engagement in Email Marketing
Like many platforms on the Internet, it operates under the freemium modality – that is, offering part of its shelf for free, and the rest of the options through payment or subscriptions (from getting a “pro” image or icon to having access to more functions).
The interesting thing about Canva is that, as it is structured on a highly user-friendly platform, it becomes a very useful tool for all graphic needs related to digital marketing activities ; whether we need to design the header of a newsletter, the cover image of a new blog article or a banner to include at some point in any online content – the possibilities are endless.
3. YouTube
Playing videos in newsletters (or email in general) is something that has been gradually adopted. Google started integrating small previews of videos when they were integrated or embedded into a newsletter some time ago, both on desktop and mobile.
But to be more precise, embedding a video in the body of a newsletter for your subscribers or customers is still a complicated task if you don't have a powerful tool; in fact, most of those who send a newsletter outside of these platforms usually resort to HTML programming to make this happen, and in general the sending doesn't end up being very effective.
If you or your brand are really committed to integrating the video experience through newsletters, the recommendation is that you can host them on YouTube
The most popular video social network has by far the most user-friendly links and embed codes and may be your best option for integrating video content into email marketing.
3 digital platforms that will help you strengthen your email campaigns
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