Here’s how to make email marketing work for your family law firm.
Keep in touch with past clients
Regular newsletters help maintain a relationship w israel email list ith previous clients so they remember you when friends or family need a family law attorney. Send updates that show you’re still active, engaged, and ready to help.
Check-in emails: Reach out to past clients with a simple check-in or friendly message during the holidays. It’s a light way to remind them of your services without a hard sell.
Client spotlights: Share anonymized success stories that showcase how your firm has helped others deal with family law issues. This builds credibility and reassures clients that they’re in good hands.
Your target audience likely has questions about family law, so provide helpful answers and keep them informed about changes in the field. This positions your law firm as a knowledgeable resource, which is especially valuable for family law clients.
Monthly tips: Offer short, actionable tips, like “How to Prepare for a Custody Hearing” or “Divorce and Tax Implications.” This type of content is practical and easy to digest.
Legal updates: Family law often changes—think new custody laws or modifications in divorce regulations. A brief update lets clients know you’re on top of these changes and reinforces your expertise.
Seasonal advice: Family law can feel even more relevant during certain times of the year. Offer holiday tips for co-parenting or summer break planning for divorced parents, creating content that resonates with the time of year.
Share useful tips and updates
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