The description should reflect the subject and value of the content as accurately as possible. You also can't use general, non-specific phrases like "page about flowers" in your description. Such vague wording is not helpful in attracting your target audience. Another common mistake is filling the description exclusively with keywords. They should be organically included in detailed meaningful sentences. But at the same time, you should not copy the entire text from the site page into the description verbatim. This practice harms usability and does not improve visibility in the search results. The description should be concise. In addition, you should not use spam phrases, advertising slogans, excessive capital letters and punctuation marks in the description.
This will cause a negative reaction from db telegram search engines. You also cannot leave duplicates and identical descriptions for different pages on the site. Tools for working with Title and Description To effectively optimize meta tags for search engines, it is worth using special tools: Snippet preview services. They allow you to see how a website page will look in search results. This is necessary to evaluate the attractiveness of the title and description, and check the correctness of the display. Tools for parsing competitors' meta tags. With their help, you can analyze the Title and Description of competitor sites, evaluate the leading positions in the top. This will allow you to identify the optimal length and format of meta tags for your niche.
Here is a list of popular services that are used to preview snippets and parse meta tags: Netpeak Spider; Netpeak Checker; A-Parser; import.io; ParseHub; Google Spreadsheets; Serpstat etc. With their help, you can analyze meta tags and snippets not only of your sites, but also of your competitors. Keywords meta title is The Keywords meta tag is an HTML element that was previously used to specify keywords that characterize the content of a web page. Website owners could add various words and phrases to this tag that they wanted to be found by in search engines. However, over time, search engines like Google began to ignore the Keywords meta tag in the context of SEO promotion.