I just wanted to make sure you got my email
Posted: Tue Dec 17, 2024 7:17 am
It's not that these phrases are deficient, but that they are routine and common. They do nothing to differentiate you. What this really means is that you are just another run-of-the-mill salesperson looking for a sale. You need a little more pizzazz .
7. Create a dynamic follow-up opening sentence
There are 4 simple steps to creating that pizzazz in your sales follow -up call . First, introduce yourself using your full name. Second, provide your company name. Okay, so far it’s pretty obvious, but step three is where you set yourself apart.
Remind the customer why you’re calling , what prompted the payroll directors email lists follow-up call in the first place. This means going back to your initial cold call and mentioning their “need” or the “gain” that was discussed or hinted at in the previous call.
For example:
“Ricardo, this is (insert first and last name) from (insert company name). When we spoke last week, you had two concerns. First, you mentioned that you were worried that your online training program wasn’t getting the number of attendees you wanted, and second, that there were several modules that had questionable content.”
You do the work of remembering because you know that clients are so busy that they forget or that last week's urgency may not seem as urgent this week.
Remind your customer of their problem and then continue with step 4, the agenda:
What I would like to recommend at this stage are two things: first, we review the modules that concern you, and second, we will take a closer look at the current contract. Then, we will determine the next steps, if everything goes well. What do you think?
Clients like a clear and concise agenda . They want an organized provider who doesn't waste their time. They want someone to take control and move the call forward. This gives them confidence.
Finally, notice how a theme you established in the first call and in the follow-up sales email is repeated . It states that they will “determine next steps, if all goes well.” It’s a nice touch and reduces customer resistance.
8. Be persistent, polite and professional, but not pushy.
If you follow this formula, about 70% of the time the customer is there. But that leaves 30% who aren't for one reason or another. If the prospect isn't there, leave a message so they know you got back to them in a timely manner.
For example:
“Hi Ricardo, this is (insert full name) from (insert company name) calling for our 8:45 appointment. It looks like your schedule is a little busy today. I’ll call back in 10 minutes if I haven’t heard from you. In the meantime, my number is (insert number). “
Then call back in 10 minutes. Exactly. If the lead isn't there yet, leave another message:
“Hi Ricardo, this is (insert full name) from (insert company name), following our 8:45 appointment. It seems you are still busy. Please call me when you are free at (insert number), otherwise I will call you later.”
So far you've been persistent without being a pest. Now, give the lead a chance to call . A good rule of thumb is half a day. Four hours is plenty of time and space for them to call you, and more importantly, it doesn't make you seem desperate or annoying.
7. Create a dynamic follow-up opening sentence
There are 4 simple steps to creating that pizzazz in your sales follow -up call . First, introduce yourself using your full name. Second, provide your company name. Okay, so far it’s pretty obvious, but step three is where you set yourself apart.
Remind the customer why you’re calling , what prompted the payroll directors email lists follow-up call in the first place. This means going back to your initial cold call and mentioning their “need” or the “gain” that was discussed or hinted at in the previous call.
For example:
“Ricardo, this is (insert first and last name) from (insert company name). When we spoke last week, you had two concerns. First, you mentioned that you were worried that your online training program wasn’t getting the number of attendees you wanted, and second, that there were several modules that had questionable content.”
You do the work of remembering because you know that clients are so busy that they forget or that last week's urgency may not seem as urgent this week.
Remind your customer of their problem and then continue with step 4, the agenda:
What I would like to recommend at this stage are two things: first, we review the modules that concern you, and second, we will take a closer look at the current contract. Then, we will determine the next steps, if everything goes well. What do you think?
Clients like a clear and concise agenda . They want an organized provider who doesn't waste their time. They want someone to take control and move the call forward. This gives them confidence.
Finally, notice how a theme you established in the first call and in the follow-up sales email is repeated . It states that they will “determine next steps, if all goes well.” It’s a nice touch and reduces customer resistance.
8. Be persistent, polite and professional, but not pushy.
If you follow this formula, about 70% of the time the customer is there. But that leaves 30% who aren't for one reason or another. If the prospect isn't there, leave a message so they know you got back to them in a timely manner.
For example:
“Hi Ricardo, this is (insert full name) from (insert company name) calling for our 8:45 appointment. It looks like your schedule is a little busy today. I’ll call back in 10 minutes if I haven’t heard from you. In the meantime, my number is (insert number). “
Then call back in 10 minutes. Exactly. If the lead isn't there yet, leave another message:
“Hi Ricardo, this is (insert full name) from (insert company name), following our 8:45 appointment. It seems you are still busy. Please call me when you are free at (insert number), otherwise I will call you later.”
So far you've been persistent without being a pest. Now, give the lead a chance to call . A good rule of thumb is half a day. Four hours is plenty of time and space for them to call you, and more importantly, it doesn't make you seem desperate or annoying.