The social network itself has its own e-commerce section called Facebook Marketplace , where it is possible to find and offer different products, such as decorations for different times of the year, accessories and even cars or appliances.
So, whether you're looking for a place to start your business from scratch, grow your brand, or just make some extra money, investing your time on Facebook is a good choice.
Index
Why sell on Facebook?
How to sell on Facebook?
How to improve customer experience on Facebook?
End points
1. Why sell on Facebook?
Facebook is a tool that can be quite useful for everyone, especially for netherland business email list entrepreneurs and small businesses that are starting out in e-commerce.
In addition, there are all kinds of sellers who, with the passage of time, perseverance and following a few tips that we will give you here, even manage to achieve success, as they have taken advantage of the growing Facebook market, expanding their reach and finding new customers.
It is worth mentioning that through an online store builder you can have your own online sales portal, but it is also possible to take advantage of social networks and sell on them as another alternative.
Additionally, Facebook is an easy-to-use platform and does not require many steps to start selling your products, other than already having or creating a Facebook account and uploading the details of each item for sale. This also works as a way to minimize security issues, as both parties (seller and buyer) have the opportunity to verify who they are doing business with before making any transaction.
2. How to sell on Facebook?
Define your brand
Make your sales strategy
Open your Facebook account
Find Marketplace on Facebook and set up your online store
Define your brand
Chances are you already have an established brand. However, you should know that before you start having a presence on Facebook, and on any social network, you must define your brand:
Choose a name . This will give your Facebook site an identity. Remember that it has to be easy to remember.
Think about your image . Whether it's cheerful, serious or creative, the important thing is that it attracts the audience you want to reach.
Create a logo . While you can seek out the professional skills of a designer, there are also tools that allow you to do this for free, such as GoDaddy’s Logo Maker .
Create your logo to have a greater impact on social networks
Make your sales strategy
Every business should have a plan. To do this, ask yourself questions like:
Who is my target audience?
What are your interests?
What do I offer?
Why is my offer relevant to them?
Open your Facebook account
This step is really easy. Just choose the Business category, click on start and that's it. Log in to finish adding the data requested by your business account.
Create a sales page on Facebook
Find Marketplace on Facebook and set up your online store
On Facebook Marketplace you can sell a wide range of items and services, although there are restrictions and caveats. You just need to keep the following in mind:
Accurate product descriptions
When entering information about your products, the description must always match the images and cannot include before and after images. Also, if you plan to ship your items, you must do so within three days of the sale to ensure delivery is made as promised.
