Gmail is an excellent email service; however, before using it for cold emails, you should be mindful of the Gmail bulk sender guidelines and sending limits. With GMass, you can surpass these sending limits and ghana phone number library distribute a mass email campaign to thousands of recipients in one shot. GMass can also help you manage mass email campaigns more effectively, improve deliverability, and boost conversions by providing all of the tools you need to send cold emails within Gmail.
This article will teach you how to send mass emails with Gmail, Google guidelines, best practices for sending bulk emails in Gmail, and how GMass can transform Gmail into a full-featured mass email software.
Benefits of Sending Mass Emails in Gmail
If you use email service providers like Mailchimp to send mass emails, you will experience lower open rates. The reason is, Mailboxes such as Gmail and Outlook sort the bulk messages sent by email service providers (such as Mailchimp) in a tab called “Promotions” or “Other.”
Furthermore, many email marketing platforms, like Mailjet and Sendinblue, provide shared IP addresses that are used by hundreds of people to send emails. If a user’s mailbox provider or email provider (like Gmail) flags a shared IP address due to spam complaints of another sender, the IP reputation of that address goes down. This way, even if you send solicited emails through that shared IP address, it goes to the recipients’ spam folder — due to no fault of your own.
If you send your cold emails straight from Gmail, your emails will have higher deliverability since Gmail’s sending IP address is the most reputable and widely used in the world.
Unlike Mailchimp or other similar email marketing services, GMass users send emails using Gmail’s IP address. By managing the individual distribution of your mass emails in Gmail and infusing them with personalization, GMass provides a much higher delivery rate than the other leading email services.
Note: IP address alone doesn’t guarantee email deliverability. The Gmail spam filter will block your messages if it identifies that you’re sending email spam.
Common Problems with Mass Emails in Gmail
1. Gmail Daily Sending Limits:
Gmail allows sending a limited number of emails per day. The Gmail and Google WorkSpace trial account’s daily sending limit is 500, while the Google Workspace paid accounts’ daily sending limit is 2000. If you send an email to more than 500 people (or 2000 with Google Workspace) in a day, Gmail will block your message with the following error: “You have reached a limit for sending email.” Gmail sending limits are reset after 24 hours. That isn’t good enough for mass email campaigns.
How GMass Can Help:
GMass solves this problem by automatically distributing an email over multiple days if you attempt to send an email to more than 500 people using a Gmail account (or 2,000 people using a Google Workspace account). So even if you have 10,000 people on your mailing list, you can press the send button once and know that GMass will make sure all of your newsletters get delivered.
2. Limitations on New Gmail Accounts:
When you create a new Gmail account, you can’t send all 500 emails per day that Google allows right away. If you send too many emails at once, Google may deliver them to SPAM or block them.
Gmail Guidelines:
According to Google, you should gradually increase the sending volume over time if you send a large volume of emails. Increasing the sending volume too fast can result in delivery issues.
Begin with Low Volume: Start by sending low volumes of emails at first, and increas
