In recent years, the brand has cooperated with kivisense its online store. It not only launched the AR try-on function in its application, but also simultaneously launched it on the web, WeChat applet, Taobao and other e-commerce platforms, realizing the brand's omni-channel marketing.
Consumers can freely rotate and view the 3D model of the product and try on new GUCCI jewelry with one click. At the same time, the ring size measurement function is launched online to help consumers accurately measure their finger circumference online and choose the right ring, providing users with a complete online purchase link to help increase brand sales.
POMELLATO
Pomellato, a national treasure-class artisan cayman islands phone number lead jewelry brand in Milan, Italy, provides customers with a seamless shopping experience through immersive AR technology and omni-channel marketing such as the Web, App, and physical boutiques.After users select their favorite style, they can start the try-on experience with one click. With the help of 3D rendering and AR hand tracking technology, consumers can rotate the ring freely and view the try-on effect from multiple angles. After confirming the style, they can also add it to the shopping cart with one click and complete the purchase immediately.
The introduction of AR functions has increased the average user stay time, engagement, and social fission activated by AR's own traffic. At the same time, customers can obtain more detailed information than pictures and videos, and view the effect of trying on jewelry in an immersive way, thereby promoting shopping decisions and shortening the purchase cycle.
Technology to bring the virtual try-on function into
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