6 complementary tools to SMS marketing
Posted: Sat Dec 07, 2024 8:30 am
Sending SMS seemed to have come to an end with the arrival of new channels such as WhatsApp and Telegram. However, today SMS marketing campaigns are more alive than ever . Therefore, it is necessary that you know complementary tools to SMS marketing, so that your campaigns are a success.
Mobile phones have become one of the main means of communication through different ways. Developing different strategies, today, is part of a necessity for many brands that are in the market .
Text messaging has always been a popular and powerful way to communicate with customers. SMS goes directly to people's phones, giving them a direct communication and effective sales channel.
Although it is an excellent way to have conversations with your clients, it is not the only option available for this . So pay attention to find out what other complementary tools to SMS marketing are available to you.
TABLE OF CONTENTS
6 complementary tools to SMS marketing list of martinique consumer email to make your campaign a success
1.- Multichannel CRM marketing
2.- Reporting of mass SMS sendings
3.- Project manager
A.- CoSchedule
B.- Trello
4.- Additional analysis of metrics with Google Analytics
5.- Landing page generation software
6.- Email Marketing and Marketing Automation Platform
Start working on your new campaigns
6 complementary tools to SMS marketing to make your campaign a success
You should not limit yourself to SMS marketing alone. You also need to know other complementary tools that can help you make your campaign more effective and thus get a greater number of leads.
Here are 6 tools that can be complementary to the marketing campaign you are carrying out:
1.- Multichannel CRM marketing
A database is a collection of information that is organized. It makes it very easy for you to manage, update, and access it . Customer and user databases found in standard ESPs typically include:
Information provided in your opt-in registration form.
Behavioral insights: customers, prospects, five-star customers, clickers, etc.
Contact information: email, postal address, telephone number, etc.
With the MDirector platform you will have the possibility of including an additional option , a piece of information very valuable to your interests: a cookie.
All users who register through the landing pages of MDirector Landing Optimizer , or who have ever opened or clicked on an email, are placed a cookie. These cookies will then be used to reach these same users while they are browsing the website .
MDirector will allow you to communicate with the users and clients in your database in a multi-channel way. This is one of the best complementary tools to SMS marketing , since you will also be able to talk to your users and keep an eye on them.
2.- Reporting of mass SMS sendings
Reporting of mass SMS
If you want to improve your mobile marketing ROI, this is another tool to consider. Here, you'll be able to analyze how your users react to campaigns and benchmark data from your previous campaigns .
An interesting option is that MDirector offers reporting on SMS sending . Its strong point is that it is in real time, allowing you to analyze and compare campaigns quickly.
All information is displayed in beautifully designed tables. Reports include:
SMS sent.
Delivered.
Bounced SMS
Clicks.
Conversions.
3.- Project manager
Another great complementary tool to SMS marketing is the planning of shipments. You should know that in an email marketing campaign, different people are usually involved: those responsible for communication or marketing, designers, copywriters, etc.
Mobile phones have become one of the main means of communication through different ways. Developing different strategies, today, is part of a necessity for many brands that are in the market .
Text messaging has always been a popular and powerful way to communicate with customers. SMS goes directly to people's phones, giving them a direct communication and effective sales channel.
Although it is an excellent way to have conversations with your clients, it is not the only option available for this . So pay attention to find out what other complementary tools to SMS marketing are available to you.
TABLE OF CONTENTS
6 complementary tools to SMS marketing list of martinique consumer email to make your campaign a success
1.- Multichannel CRM marketing
2.- Reporting of mass SMS sendings
3.- Project manager
A.- CoSchedule
B.- Trello
4.- Additional analysis of metrics with Google Analytics
5.- Landing page generation software
6.- Email Marketing and Marketing Automation Platform
Start working on your new campaigns
6 complementary tools to SMS marketing to make your campaign a success
You should not limit yourself to SMS marketing alone. You also need to know other complementary tools that can help you make your campaign more effective and thus get a greater number of leads.
Here are 6 tools that can be complementary to the marketing campaign you are carrying out:
1.- Multichannel CRM marketing
A database is a collection of information that is organized. It makes it very easy for you to manage, update, and access it . Customer and user databases found in standard ESPs typically include:
Information provided in your opt-in registration form.
Behavioral insights: customers, prospects, five-star customers, clickers, etc.
Contact information: email, postal address, telephone number, etc.
With the MDirector platform you will have the possibility of including an additional option , a piece of information very valuable to your interests: a cookie.
All users who register through the landing pages of MDirector Landing Optimizer , or who have ever opened or clicked on an email, are placed a cookie. These cookies will then be used to reach these same users while they are browsing the website .
MDirector will allow you to communicate with the users and clients in your database in a multi-channel way. This is one of the best complementary tools to SMS marketing , since you will also be able to talk to your users and keep an eye on them.
2.- Reporting of mass SMS sendings
Reporting of mass SMS
If you want to improve your mobile marketing ROI, this is another tool to consider. Here, you'll be able to analyze how your users react to campaigns and benchmark data from your previous campaigns .
An interesting option is that MDirector offers reporting on SMS sending . Its strong point is that it is in real time, allowing you to analyze and compare campaigns quickly.
All information is displayed in beautifully designed tables. Reports include:
SMS sent.
Delivered.
Bounced SMS
Clicks.
Conversions.
3.- Project manager
Another great complementary tool to SMS marketing is the planning of shipments. You should know that in an email marketing campaign, different people are usually involved: those responsible for communication or marketing, designers, copywriters, etc.