Learn the 5 most effective negotiation techniques to increase your sales
Posted: Sat Dec 07, 2024 8:17 am
Negotiation techniques are tools designed to generate agreements that benefit all parties and make the most of business opportunities. Find out all about them here!
Jesus Cardenas
May 9, 22 | 5 min read
negotiation techniques
Reading time: 4 minutes
Negotiation techniques are strategies widely used in the world of personal and professional relationships as an infallible method to find sales opportunities and reach agreements that benefit all parties.
Since time immemorial, humans have used the power of negotiation to get what they want in exchange for offering something. Great negotiators are people who are able to find a balance between what they want and what they are willing to give up to get it.
In this post, we will not only tell you what this art is all about—as it is considered by many—but we will also show you the "tricks" to do it like a pro.
What are negotiation techniques?
5 negotiation techniques you can apply
Ready? Happy reading!
What are negotiation techniques?
In short, negotiation techniques are a variety of tools and strategies focused on resolving conflicts through debate and positive discussion with the goal of controlling reactions and generating a resolution.
It is important to clarify that negotiation list of syria consumer email is a different field from manipulation, since in the latter various methodologies are used to obtain benefits at the expense of another person.
Negotiation techniques , on the other hand, are intended to achieve agreements that benefit all parties involved, so that the actors can leave satisfied and obtain something they want.
Advantages of mastering negotiation techniques
Some of the benefits of learning about negotiation techniques are:
Learning to communicate effectively to convey thoughts clearly with words and reconcile different points of view.
Obtain emotional control tools to dispel feelings such as fear, nerves, or even annoyance or rejection in order to maintain composure.
Generate positive negotiation environments to obtain the best possible result.
Train yourself to be a great salesperson by focusing on obtaining the most favorable deals for the parties involved.
Create close ties between customers, partners and your organization, ensuring good experiences and satisfaction.
5 negotiation techniques you can apply
Below we will show you five of the most popular and effective negotiation techniques that you can use in your sales visits and meetings.
Harvard Method
Also called "Getting to yes" or the Harvard method, this is a technique that assumes that the predominance of one of the parties only leads to a biased approach.
Instead, a negotiation is considered positive as long as the outcome ends up strengthening the relationship between those involved.
To do this, here is the step by step:
Separate the problem from the people : Taking personal titles out of the equation and assuming that the negotiation will be based on conflict resolution, so understanding how it works is more important than personal gain.
Understanding Postures : Deciphering the Motivations Beneath the Demands.
Generate solutions : proposing resolutions that integrate all points of view.
Please take some time to review these related contents!
What is the sales cycle and how to apply it in your business?
Learn what sales marketing is and how it influences your business
15 tips to be a good salesman
Strategic empathy
This negotiation technique developed by a former FBI agent allows the emotional aspect to be used as the axis of discussions to benefit the results.
For this type of method you need:
develop active listening;
Use the parties' words to decipher their needs, for example, if a client says "this service contract leaves me unprotected," you can say "do you need to feel more protected? What can we change?"
use empathy to understand their needs from their perspective;
give control to the interlocutor to understand how he or she thinks;
generates progressive offers, designing a plan that is put together part by part until obtaining the maximum mutual benefit;
AIDDA
The AIDDA method separates the sales process into several stages ranging from the discovery of needs to the closing of the deal.
Its objective is to persuade the potential client to realise a business opportunity and is possible in the following way:
your attention is drawn (A);
your interest is aroused (I);
A demonstration is provided; (D)
desire is generated (D);
and an action (A) is triggered.
Without a doubt, this is a very similar model to the AIDA model , very popular in Content Marketing .
SPIN method
A very effective negotiation strategy that separates the entire methodology into four essential stages:
Situation ;
Problem ;
Implication ;
Need .
Before starting this plan, it is essential that you understand that this method states that in all sales and purchasing processes, the customer is the one who has the greatest right to speak .
Jesus Cardenas
May 9, 22 | 5 min read
negotiation techniques
Reading time: 4 minutes
Negotiation techniques are strategies widely used in the world of personal and professional relationships as an infallible method to find sales opportunities and reach agreements that benefit all parties.
Since time immemorial, humans have used the power of negotiation to get what they want in exchange for offering something. Great negotiators are people who are able to find a balance between what they want and what they are willing to give up to get it.
In this post, we will not only tell you what this art is all about—as it is considered by many—but we will also show you the "tricks" to do it like a pro.
What are negotiation techniques?
5 negotiation techniques you can apply
Ready? Happy reading!
What are negotiation techniques?
In short, negotiation techniques are a variety of tools and strategies focused on resolving conflicts through debate and positive discussion with the goal of controlling reactions and generating a resolution.
It is important to clarify that negotiation list of syria consumer email is a different field from manipulation, since in the latter various methodologies are used to obtain benefits at the expense of another person.
Negotiation techniques , on the other hand, are intended to achieve agreements that benefit all parties involved, so that the actors can leave satisfied and obtain something they want.
Advantages of mastering negotiation techniques
Some of the benefits of learning about negotiation techniques are:
Learning to communicate effectively to convey thoughts clearly with words and reconcile different points of view.
Obtain emotional control tools to dispel feelings such as fear, nerves, or even annoyance or rejection in order to maintain composure.
Generate positive negotiation environments to obtain the best possible result.
Train yourself to be a great salesperson by focusing on obtaining the most favorable deals for the parties involved.
Create close ties between customers, partners and your organization, ensuring good experiences and satisfaction.
5 negotiation techniques you can apply
Below we will show you five of the most popular and effective negotiation techniques that you can use in your sales visits and meetings.
Harvard Method
Also called "Getting to yes" or the Harvard method, this is a technique that assumes that the predominance of one of the parties only leads to a biased approach.
Instead, a negotiation is considered positive as long as the outcome ends up strengthening the relationship between those involved.
To do this, here is the step by step:
Separate the problem from the people : Taking personal titles out of the equation and assuming that the negotiation will be based on conflict resolution, so understanding how it works is more important than personal gain.
Understanding Postures : Deciphering the Motivations Beneath the Demands.
Generate solutions : proposing resolutions that integrate all points of view.
Please take some time to review these related contents!
What is the sales cycle and how to apply it in your business?
Learn what sales marketing is and how it influences your business
15 tips to be a good salesman
Strategic empathy
This negotiation technique developed by a former FBI agent allows the emotional aspect to be used as the axis of discussions to benefit the results.
For this type of method you need:
develop active listening;
Use the parties' words to decipher their needs, for example, if a client says "this service contract leaves me unprotected," you can say "do you need to feel more protected? What can we change?"
use empathy to understand their needs from their perspective;
give control to the interlocutor to understand how he or she thinks;
generates progressive offers, designing a plan that is put together part by part until obtaining the maximum mutual benefit;
AIDDA
The AIDDA method separates the sales process into several stages ranging from the discovery of needs to the closing of the deal.
Its objective is to persuade the potential client to realise a business opportunity and is possible in the following way:
your attention is drawn (A);
your interest is aroused (I);
A demonstration is provided; (D)
desire is generated (D);
and an action (A) is triggered.
Without a doubt, this is a very similar model to the AIDA model , very popular in Content Marketing .
SPIN method
A very effective negotiation strategy that separates the entire methodology into four essential stages:
Situation ;
Problem ;
Implication ;
Need .
Before starting this plan, it is essential that you understand that this method states that in all sales and purchasing processes, the customer is the one who has the greatest right to speak .