What are the benefits of this digital lead recovery strategy?

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Arzina111
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Joined: Sat Dec 07, 2024 3:02 am

What are the benefits of this digital lead recovery strategy?

Post by Arzina111 »

There are multiple ways in which the sales team can deliver this offer to the contact, all of them digital, of course. The sales team may prefer face-to-face contact, however, digital contact is not synonymous with cold contact, and even less so in 2020 .

A personalized greeting for each contact, multimedia material that supports and adds emotion to our offer… There are many ways to be close to our potential clients through a screen.


Creating a solid database. With qualified leads, contacts who are really interested in our product so that the marketing and sales teams can work on well-segmented campaigns and actions.
CRM integration. With a consistent database, we can now use this tool that allows us to integrate databases with all the marketing actions we carry out and make workflows lighter.
GDPR compliance. Some of your former contacts may not have agreed to the current data protection law. Now is the time to get them to sign their consent to receive commercial information from your company.
Obtaining new data. If the commercial list of comoros consumer email interaction bears fruit, we will be able to feed our database with relevant information.
Closing sales. Lastly and most importantly, this strategy will allow us to convert old leads into active customers. This may happen through the lead recovery offer or through future sales actions, helping our lead to advance through the conversion funnel.
Through digital channels such as a landing page, you can offer exclusive content and/or discounts so that the contacts that are part of the database regain communication points with the company. In this way, the company will be able to update its database in compliance with the GDPR, eliminating contacts that are not interested in its services and nurturing those that may represent a sales opportunity. At Bannister Global we are experts in digital tools and we can help you in this process of reactivating dormant customers.

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It's time to transform your company's traditional strategies to have a global impact. Just as you can recover old contacts through a 100% digital strategy, you can replace cancelled trade shows with a virtual stand or a cancelled event with an online event .
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