The process of publishing a video goe
Posted: Thu Dec 05, 2024 10:55 am
s far beyond the two clicks of 'upload video'. The most important thing is to follow an SEO-friendly approach and choose the keywords that will rank you best. This way you can get more out of the metadata in the tags, categories and descriptions of the video box (where adding a call-to-action or a link to the corporate website will help you). To position it within the social network, you can create playlists that you can customize and give your keywords a second boost. It will help you position yourself within Google and you will have more chances of your videos appearing as recommended when a potential client is viewing content similar to yours.
We recommend creating thumbnails for each video (or playlist), so the alt tags you assign to each image within your YouTube channel will also be important .
How to get more visibility for your cambodia email list B2B company videos
2. Increase the conversion of your landing pages by inserting videos
If you work on an inbound marketing strategy where you use conversion pages to generate leads , you can increase your conversion rate by linking videos at the top of the website. This will help increase the playback rate. The following graph is a good example of this:
How to get more visibility for your B2B company videos
Inserting specialized videos on key pages of your website about products, processes or service descriptions will increase the time spent on the page and help you rank better. In addition, you will be offering your audience a way to consume technical or complex information in a clearer and more enjoyable way.
3. Spread the content through corporate social networks
Your company's corporate social media is a direct channel to your sales audiences. Creating engaging content and generating engagement is something you shouldn't forget, and this is where video reigns supreme on all platforms. Studies show that video content is more likely to be clicked on than a post with static images. But since not all audiovisual content works equally, take note of these tips to make your videos perform better:
We recommend creating thumbnails for each video (or playlist), so the alt tags you assign to each image within your YouTube channel will also be important .
How to get more visibility for your cambodia email list B2B company videos
2. Increase the conversion of your landing pages by inserting videos
If you work on an inbound marketing strategy where you use conversion pages to generate leads , you can increase your conversion rate by linking videos at the top of the website. This will help increase the playback rate. The following graph is a good example of this:
How to get more visibility for your B2B company videos
Inserting specialized videos on key pages of your website about products, processes or service descriptions will increase the time spent on the page and help you rank better. In addition, you will be offering your audience a way to consume technical or complex information in a clearer and more enjoyable way.
3. Spread the content through corporate social networks
Your company's corporate social media is a direct channel to your sales audiences. Creating engaging content and generating engagement is something you shouldn't forget, and this is where video reigns supreme on all platforms. Studies show that video content is more likely to be clicked on than a post with static images. But since not all audiovisual content works equally, take note of these tips to make your videos perform better: