Basically, it's a digital marketing tool . But what is it?
Before we start, let us ask you something: are you still sending emails one by one? Don't be such a boomer! (Don't worry, we can all be a bit of one sometimes).
But, getting back to what we were saying, at Kiwop , as digital marketing experts, we want to do you a favor and show you what Mailchimp is and how you can use it in the best way.
Pay attention, it doesn't cost you anything to read this article. In 5 minutes you will learn more than in one of those online master's courses that you take at home in your pajamas.
What is Mailchimp
Don't know what Mailchimp is ? Are you living in 2010 or what? Mailchimp is an email marketing platform that has become so popular that it has left its competitors feeling more alone than a plant.
Yes, yes, those dating sites. But, anyway, we're getting off topic. Mailchimp is what will help you bombard the inboxes of all those users (and surely future clients if you do what we tell you) with newsletters and the like.
Do you know what it means to feel popular? Well, with Mailchimp you will know 100% because your contact list will grow in the best possible way , just like your email marketing strategies.
At Kiwop we love using this tool and we are experts with it, eh (yes, we are telling you that we are experts because if you need help, the best thing you can do is to let us advise you. We'll leave this here and go).
But now seriously, we want to tell you more features about it.
With Mailchimp you will have a machine creative enough (yes, probably more creative than you) to be able to create personalized emails for each user or client and send many at once with just one click.
Believe us , with this tool it will seem like you have written the email one by one and by hand, when in reality you have not. You will save time so you can do many more tasks (and go have a coffee break).
Need more information? Here's everything you need to know about Mailchimp !
Why you should use Mailchimp
If you still don't understand Mailchimp's definition of why you should use it, here are a few reasons why you should. And if that doesn't convince you, just turn off and leave, because we just saved your life with this tool.
You won't write the same thing 300 times
We'll put it plainly: if you don't want to write the same thing over and over again, use Mailchimp. Seriously, use your creativity to grow your business, Mailchimp takes care of the emails (well, at least you can click to get the machine to work).
If you want to write 1000 emails , that means you either have too much time or you're not focusing on what really matters. Seriously, you're not an intern, you need to get up to speed and modernize now.
You will have a good database
If you think that having an organized and segmented database is a waste of time, then Mailchimp is definitely not for you. With it, you can have everything much more organized than your high school notes (and that's saying a lot).
You won't pay for a thousand separate services
With Mailchimp you have to pay, but you only pay once and for japan telegram get about the rest. You don't have to hire thousands of tools to help you write emails, to help you organize clients, to help you save data...
What more do you want? Use it now, your clients are waiting for you.
You will adapt to all screens
Did you know that there are still people who use tablets ? Yes, yes, we were also left speechless, just like when we discovered that there are still people who use Facebook. But to the point. We are in an era where screens rule. That's why...
You have to adapt to all screens!, whether they are smartwatches, smartphones, laptops… It's not like before when people just used a computer.
Nowadays, it is essential that all tools adapt to all styles, and with Mailchimp you have already achieved this.
You will track all the data you need
If you don't mind losing the ability to track your emails and see the results of your campaigns, then you don't need Mailchimp .
Seriously, use it , you will be able to have all the data you need to be able to make very exhaustive reports and gain a lot of ground in marketing, reaching those clients that really interest you.
The incredible advantages of Mailchimp
You've already seen what Mailchimp is and why you should use it. And if we haven't convinced you yet, it's because you haven't paid enough attention, because there are only advantages to using it.
But just in case, we'll finish with these wonderful advantages of using this digital marketing tool . Take a look and see what you think.
You will have many designs to organize yourself
You already know that there are many users and clients who are night and day and it is obvious that you cannot send the same email to both.
It's like when you want to send a screenshot to your friend of a specific chat and you end up sending it right there.
And, since we don't want that to happen to you, use Mailchimp . You have many templates to create unique designs that will help you stay organized.
Mailchimp integrates with other tools
You know when you bring that friend to a new group and they just fit in perfectly because they're so open? Well, the exact same thing happens with Mailchimp.
It integrates with many other digital marketing tools and platforms, such as Google Analytics , Facebook Ads , Instagram , Zapier , and more. This means you can use Mailchimp as a central tool for your digital marketing strategies.
You will have advanced segmentation
Mailchimp allows you to segment your subscribers based on their interests, behaviors, geographic locations, and more. This will allow you to send personalized and relevant emails to each segment of your audience, improving the effectiveness of your campaigns.
Come on, you won't waste time looking for people you're not really interested in (I wish I had this in real life too, eh).
Mailchimp allows you to perform A/B testing
Well, Mailchimp lets you A/B test your emails, which means you can test different subject lines, content, and layouts to see which one works best with your audience.
This will allow you to continually improve your email strategies and maximize your results.
It's like when you practice in front of the mirror (yes, we know you've done it before, before going on a date, talking to the boss or having an important meeting).
Provides customer support
Mailchimp offers excellent customer support via live chat, email, and online resources. If you need help at any time, you can rest assured that you will receive a prompt and effective response.
It's like that friend you call and you know will pick up 100% (there are few of these left, we know).
It has e-commerce functionalities
If you have an online store, Mailchimp offers built-in e-commerce features like abandoned carts, order tracking, and product recommendations, allowing you to increase your online sales.
Oh my goodness, we're just giving you advantages, benefits... so go ahead, use this tool. Yes, yes, it seems like we're getting paid to speak well of Mailchimp (I wish, but no). We do it to help you.
If you need more tips, remember that at Kiwop we have a blog where we talk about everything and we have the basic guide on email marketing .
Now you know how to grow in email marketing
