Push notifications (browser push notifications or web push notifications) are short messages sent from a website through a browser to computers and mobile devices.
Types of push notifications
There are several types of web push notifications, determined by campaign objectives:
Service.
Advertising offers.
News.
Personal.
Triggered.
Targeted.
A particular company may list others, depending on its own style of communicating with customers. But these are the basic types.
The company sends service messages to alert subscribers about rcs data israel changes, technical issues, etc. about their website.
Promotional notifications are perhaps the most common form of customer interaction for e-commerce sites. These messages notify subscribers about sales, discounts, special offers, etc.
Triggered campaigns respond to a subscriber's actions on a website. For example, a push notification might be sent to inform a user that their shopping cart has been abandoned.
How Push Notifications Work:
A person visits a website.
The site is asking for permission to send notifications.
The visitor decides to allow or deny the request.
If the visitor agrees, he/she will start receiving push notifications from the website.
What does the technology look like from the inside?
There are three devices involved in this process: the user device/browser (client), the website host server (website), and the message server (message server).
The website displays a web page to the client and connects to the message server. The client registers and receives a personal identifier (ID). The ID is then sent to the website, where the data is processed. After assigning the ID to a specific device, the Website sends a message via the Message Server to the Client. The process of subscribing, sending and delivering push messages is based on JavaScript.
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