The new feature of CRM Retargeting is that it makes MDirector the first Cross-Channel Marketing platform to incorporate programmatic (RTB) purchasing of display advertising on the web and social media , as you can see in the following video: TABLE OF CONTENTS The power of cookies in MDirector CRM Retargeting Cross-Channel Platform The power of cookies in MDirector CRM Retargeting With MDirector CRM Retargeting you can make sure that your message really reaches all your customers . adds a cookie to each user who registers in your database. In addition, you can also add a cookie to users who have landed on your landing page but have not registered. This way you have the option of differentiating your registered users from potential leads. How to add cookies in MDirector As if that were not enough, the power of MDirector CRM Retargeting is that you can also identify each subscriber of your email marketing campaigns by including an HTML code in your newsletters.
Cross-Channel Platform MDirector CRM Retargeting build outlook business mailing lists helps you work with different creatives in a simple interface. Hence the concept of Cross-Channel platform, since with this new feature you can reach your customers through programmatic purchase on the web, mobile and Facebook . Therefore, if a user does not open your email messages, you still have the possibility of them seeing your messages while browsing other digital spaces. MDirector CRM Retargeting Reporting With MDirector CRM Retargeting you can make decisions and optimize your digital marketing campaigns based on data and real results . To do this, you have advanced reporting with all the information about your campaign, from the most common ratios such as CTR, CPM or CPC to knowing exactly which of the creatives you have created achieves the highest conversions and the total cost of the actions.
To do this you must activate the new service that automatically
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