Track results and optimize your campaign

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Testing and analyzing ads
Regular testing and analysis of ads is the key to successful Yandex advertising setup. This allows you to identify the most effective ads and structure your advertising campaign.

You should regularly check the results of each ad and adjust the advertising campaign based on the data received. Yandex.Direct has professional tools for performance analysis that are recommended to use.

Using Yandex.Metrica to track conversions
Yandex.Metrica is an indispensable tool when setting up advertising in Yandex, allowing you to analyze the effectiveness of advertising campaigns in more depth. With its help, you can find out not only the number of brazil phone number list clicks on ads, but also the conversion to purchases, which is a direct measure of the success of an advertising campaign.

Having detailed statistics will help improve the quality of targeting, optimize bids, and increase the overall efficiency of your advertising budget. Many aspects of this process are also part of Yandex advertising settings.

Conclusion
Setting up Yandex advertising for a clothing store is a voluminous and detailed process. It requires not only creating an account and preparing an advertising budget, but also a conscious approach to choosing keywords, creating effective ads and analyzing them. We recommend following the recommendations in this article to get the most significant results from Yandex advertising.