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How to Create a Clear Business Community Structure
We will not dwell on the differences between groups and communities in VK, as well as their subtypes. This was discussed in detail in this article . All recommendations below concern business communities in VKontakte.

Community name, avatar and cover
The first thing VKontakte users see in the news feed or in the search is a thumbnail avatar and the name of the community. These two components are what form the first impression of the company, so they should cambodia mobile phone numbers database be clear and answer the user's request. If it is a well-known brand, then the logo and name are used as an avatar.

Example of using famous logos as a community avatar
Example of using famous logos as a community avatar

The name can consist of a maximum of 48 characters, so lesser-known brands that focus, for example, on providing services in a specific city should add key phrases. This could be a business area, a city, or a digital code for a region of Russia. This way, users will find the necessary community faster in the VKontakte search.

Example of using the business area and location in the name
Example of using the business area and location in the name

Avoid using superlatives in your name, such as "#1," "Best," or "Leader." Even if your company does rank first in certain rankings, it's best to include that in your community description.

The name is specified when creating a community, but if necessary, it can be changed in the "Management" section, "Settings" tab:

How to create a clear structure and navigation for a business community on VKontakte