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1 Main offer or starting promotion
2 Invite partner companies to cooperate
Do you feel like despite all the possibilities and ideas around you, you don't know which direction to go and what to do to effectively develop your business? It's good that you're here. Read this post.
There are many advertising possibilities, if you have a lot of time or a lot of money, starting a business is not difficult these days. It is worse if you do not have too many resources or time. What then?
As an Ambitna Marka we have been working in the field saint vincent and the grenadines business email list of marketing and brand development for over 10 years. When Social Media came into being many companies grew into space, but is it the only right way to advertise a company?
Main offer or starting promotion
The way you present your offer, highlight it, describe it and show it on your company website or fanpage is a key element of sales. I often come across the fact that after entering a given channel, you don't know what a given person/company does.
What is unusual about your offer? What makes you stand out? What is the price (although from - to), what is it made of? How much can I get it for? Each of these questions should be included at the very beginning of the offer, whether sent in a pdf, or presented on a website or social media advertising channel. The communication and the entire offer should be adapted to the type of customer, whether your products and services are for the average Joe or a customer from the premium/VIP sector?
A good solution is also to offer a new visitor to our site a mini product, a video in exchange for leaving a contact phone or email. In marketing language, this is called a lead magnet, she wrote a separate post about it:
Why should the offer be detailed and different from other competitive ones?
Put yourself in the shoes of your customer. When searching, compare offers, and most offers are very similar to each other these days. How can you choose when they are all similar? When you present them with a detailed offer and add a starting offer/starting promotion that no one else offers, the choice will be obvious! This method with a newsletter and lead magnet gives you the opportunity to use the customer's data, send them an advertisement or make a phone call.
Important! Check if your offer includes: description of benefits, solution to the problem, customer reviews, additional services, bonuses, contact details, offer validity period.
Invite partner companies to cooperate
One of the easiest methods of acquiring clients for a new company is cooperation with partner companies that your potential clients use. This helps to gain social proof of trust. Such a company has already gained clients and their trust, if the company recommends you, you will gain trust. How to do it? Propose mutual cooperation, when you get going, you will also recommend them to your clients. The key to success is an honest conversation with a potential partner, proposing specific benefits from yourself, e.g. place them on your m.ibn Social Media channels and website, leave their leaflet/poster in your premises. Remember that the partner's offer should have the same target group as yours.
