Why Partner with a Revenue Performance Management Firm

[DonalCerry]

Revenue performance management is not easy. It involves teams across a company from marketing to sales to customer success to product and service delivery — plus those teams’ platforms and processes.

Getting outside expertise can provide holistic insights that canada mobile phone numbers database ensure you’re doing everything correctly. All of those individual teams will have a unique way of operating, and it can be difficult for someone who’s a member of one team to effectively communicate with the other teams. An outside firm isn’t enmeshed in a single function’s processes thus can speak to all areas of expertise and bridge gaps between different areas of the organization.

Individual teams will be focused on the goals they’re measured on, and those goals don’t always tie back to company-wide growth. For example, if a support team is measured on ticket time-to-close rate and given ticket quotas they need to meet, they might not be considering how the tickets they’re resolving work toward each customer’s experience of your company. That can hurt retention and expansion even if the support team is meeting their goals.

The goal of a revenue performance management firm is sustainable growth, which allows them to step back and act as an unbiased advisor and prevent the seemingly positive performance of one team to harm the function they’re working toward.

So, by partnering with a revenue performance management firm, you’re able to outsource work that’ll actually contribute to sustainable growth.