Google and other search engines use complex algorithms to determine which web pages should appear on their search results page. These algorithms take into account various metrics, such as the relevance of the content to the user’s query, the quality of the content, the authority of the website, and the number of backlinks. In 2021 and beyond, content quality, relevance, and user experience are the main factors that will determine how content ranks.
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9 Steps to Perfecting Real Estate SEO
Steps to Perfecting Real Estate SEO
Run an SEO audit on your website
The first step in any successful SEO strategy is to audit your website. This helps you identify any issues that might be preventing your website from performing well in search engine results. An SEO audit should cover a wide lithuania number data range of topics, such as page speed, technical SEO , keyword optimization, and much more.
Here are some important issues an SEO audit might detect:
Fix issues found during your SEO audit
Once your audit is complete, you can start troubleshooting any issues that were revealed during the audit. These can range from simple solutions like getting rid of duplicate content or fixing broken links , to more complex issues like HTTP vs. HTTPS . Do what you can and outsource the rest.
You can easily improve your website by making it load faster. Google's free PageSpeed Insight tool can help you do this. Check the most popular pages on your site with this tool.
If they load slowly, try reducing the size of large images or getting rid of WordPress plugins or IDX widgets on pages that are taking too long to load. If all your pages are slow, it may be time to upgrade to a VPS or dedicated server from a shared plan.
How Google and Other Search Engines Rank Content in 2023
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