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We talk about it. I mean, we have we have a full on all hands about it

Posted: Mon Jan 06, 2025 7:16 am
by nishat@264
I also do an internal newsletter which is a little bit more customer facing that just sort of rounds up the day. Here are some of the items that our brand pushed out into the world this week. In case you didn't know, some of them are blog posts, some of them are PR, but some of them are also highlights of successful customer interactions.

Thank you's coming from people conversing with philippines whatsapp resource chat saying, Thank you so much for calling. My problem is I was asking about X, Y, and z. You really made a difference in my day. That is a brand moment. That is that is a moment of recognition and validation. So continuing to reveal those surface that was up to the team members makes an impact the same way that your iPad example did.

It helps them remember, yeah, I am part of this. I'm part of a much larger whole and I am impacting this directly.

Daniel Burstein: That's great. I mean, I think, you know, people stay at a company for financial reward, obviously, but I think part of it is feeling like we're making something that's in the world, right? I feel like we're making a difference. So, I mean, that's the whole idea behind the name of the podcast, How I made it in marketing. All right.

So we talked about a lot of good things, right? A lot of positive examples, things going well, you know, getting 50% open rates. Congratulations. That's all great. But actually, sometimes things don't go well, right? So here's the lesson. You said there are three things to solve for in times of unmet expectations. You learned this from Marc Jupiter. What are these three things and how did you learn this lesson?