Digital Marketing and what is it about?

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Instead of segmenting customers, organizations chose to focus their actions on personalizing products, services and experience.

A fact that led consumers to feel less like just another number in companies and more like human beings with their own needs, interests and stories.

Before continuing, take a look at these materials that may poland telegram lead be of interest to you!

Discover what the Blended Marketing strategy is and how to apply it
Key factors for properly following up with your clients
Marketing 4.0
All of the above led to the generation of the fourth phase of Marketing, one in which the transformation is anchored in digitalization, social networks and collaboration.

However, unlike previous stages, Marketing 4.0 does not come to eliminate 3.0, in fact, what it seeks is to enhance the fact of thinking of customers as human beings but now, from a technological perspective.

Impact of Marketing 4.0 on companies
Given the undeniable and unstoppable evolution of markets, one thing is completely clear: all companies must adapt to the digital economy as soon as possible.