Targeted emails open doors to strengthened customer british whatsapp number relationships. It tells your customers that you care about their association with your brand. There’s nothing quite like a targeted and transparent crisis email to convince subscribers of your integrity. This goes a long way towards improving your customer retention and loyalty rates as well.
Read 4 Ways To Improve Your Crisis Communications Strategy.

Things to Keep in Mind While Drafting a Crisis Email
Besides giving clarity to your customers, a crisis email also dispels apprehensions surrounding your brand reputation. Hence, it is extremely crucial to make sure it hits the right notes. The following tips will help you with that.