Cross-marketing with representatives of digital italy number for whatsapp commerce – suppliers, carriers, courier services, etc. (if these companies are on your list of partners or you are going to establish connections with them) will be quite productive.
Opinion leaders, bloggers
Even though these people do not produce or trade anything, do not hesitate to offer them a partnership. This contingent is often invited to participate in promotions and competitions. Media personalities are an effective mouthpiece for introducing the target audience to your brand's products. A countermeasure could be advertising their pages on social networks, YouTube or TG channels. Or maybe even joining an "affiliate program" where the blogger will offer his subscribers discount promo codes for your product.
Marketing tools for offline and online sales
However, it should be taken into account that all these idols are not interested in cross-marketing, their income and popular popularity are enough for them. Therefore, it is necessary to choose lesser-known bloggers who benefit from promoting themselves with you. If we mean advertising events, and not payment for advertising posts.
Companies from different fields
Let us emphasize once again that the main thing in partnership is to have a similar target audience. Otherwise, you risk not getting the desired effect. But with the right advertising organization, it will be beneficial for everyone. For this purpose, a new product is produced together or other points of contact are found.
To learn how cross-marketing is used, you need to look at typical examples. One of them is the joint work of the custom shoe company Afour and the craft beer producer, the Bakunin brewery. These partners developed and launched the Sabotage brand – an exclusive type of foamy drink and the same-name model of sneakers, the appearance and color of which resemble beer. After the presentation of these new products, the partners were met with great success.
