Department heads should meet at a fixed time america cell phone number list every certain period, such as every month, to jointly analyse the results obtained and understand what needs to be improved in order to achieve a certain volume of leads or the quality of these leads. Based on these meetings, the strategy to be followed next should be decided.

If you put yourself in the shoes of a department head , whether it is marketing or sales, you have to be aware that your team's strategy may not be the most appropriate if there is no greater communication between equals in an organizational chart (for example, with another department head).
Long decision times involved in B2B operations.
It takes into account the different actors that influence the purchasing decision. It must be remembered that when we sell B2B services, we are not selling to an abstract entity, but to various professionals in the company from different departments with different profiles and knowledge.