What is multichannel marketing?

[bitheerani42135]

Multichannel marketing is defined as a strategy that is based on running campaigns on several channels simultaneously. Its purpose is to reach the largest number of consumers.

This way, the marketing campaign adapts to the greece mobile database communication channels used, allowing you to convey a unique vision to your target audience.

It is important to make it clear that the idea is not to reach all channels, as this would require a high investment. The focus of the strategy is to understand which channels generate the greatest impact on your potential customers.