How to connect Facebook ads with WhatsApp

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zihadhosenjm06
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Joined: Sat Dec 07, 2024 8:04 am

How to connect Facebook ads with WhatsApp

Post by zihadhosenjm06 »

Companies that advertise through Facebook ads know how easy and low-cost it is to promote through this platform. When a CTA is added that invites them to continue communicating through WhatsApp Business, the effectiveness is multiplied. The customer continues a frictionless journey, towards a more personalized channel where the conversion of said action is carried out in a simplified way .

What are Facebook Ads with Click to WhatsApp?
Facebook click-to-WhatsApp ads allow businesses to list of canada whatsapp phone numbers promote products or services within Facebook with links that direct users to start a conversation on WhatsApp . When users click on the ad, a conversation on WhatsApp with the advertising company is automatically opened, facilitating direct communication and interaction between businesses and their potential customers.

These two social platforms are listed as the favorites and most used in the world according to the digital trends analyzed in 2024 , so linking them increases the possibility of converting a user into a buyer or generating qualified leads.

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How to connect Facebook ads to WhatsApp
To connect Facebook Ads with click to WhatsApp, you need to follow the full ad creation procedure, selecting certain fields that will allow you to link the company's WhatsApp number to the ad. We'll explain it to you step by step:

1.- Go to the Ad Creation tool in the Ads Manager and choose your campaign objective.

2.- With the objective selected, for example: Interaction, choose the campaign budget and click Next.

3.- Now select "Conversion Location", and then "Message Apps".

4.- In this “Messaging apps” section, select “ WhatsApp ”.

5.- Under Ad Type, click " Send Message ".

6. In the "Accounts" section, go to WhatsApp and select the WhatsApp number you want to use for communication with the client.

7. Now everything is ready, proceed to " Publish ".

8. The promoted ad undergoes review before being published.

9. Once the ad is published, you can view the status and results of the ad in the app and see more details in the "Manage ads on Facebook" section.


Option 2
Another option is to add a contact method next to the CTA that leads directly to contacting your company via WhatsApp.

You can find this option in the "Destination" section and in "Browser Add-ons", select "WhatsApp".

You can edit the contact number in the Page Settings."
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