A Lot Of Companies Track User Activity On Their Products (Yours Might, Too). The Trick Is To Figure Out What Is Confidential And What’s Ok To Use In Marketing. Check With Your Product And Legal Teams Before You Include Internal Data In Content Development. If You Can’t Find Useful Data Internally, Do A Survey To Get It.
You Can Do A Smaller Survey With A Tool Like Surveymonkey Or colombia phone number resource Yes-no Questions On Social Media. Recruit Help For Content Creation Even If Your Marketing Team Isn’t Small, There’s Always So Much Content And Work And So Little Time. Find Help .
I Talked With An Evangelist For A Software Company Who Is The Face Of Their Marketing. She Presents Webinars, Podcasts, And Customer Events. When She Told Me She Wanted More Time For Focused Work And Less Travel, We Brainstormed Where Else She Could Find That Next Great Presenter In The Organization.
Somewhere Else In The Organization
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