In December 2020, the Core Update was updated without major changes to the algorithm.
In February 2021, Passage Ranking was implemented, which allows text fragments to be positioned in search results.
In April 2021, Google Product Review Update will be launched, focusing on the personalization of reviews and giving greater importance to EAT (experience, authority, and trustworthiness).
What does the new Google update have in store for us?
To understand these changes that will be introduced from June 2021, it is necessary to know the main Google metrics, which are:
1. Render time of the largest visible content element.
These metrics measure the time it takes for a page to appear completely on the screen. They are used to analyse performance and indicate the time it takes for a website to load the largest content visible in the browser. This new improvement involves optimising the loading time so that it is less than 2.5 seconds.
This metric analyzes the following elements:
Image elements.
Image elements within an element.
Video elements.
Elements with a CSS styled background image .
Block elements that contain text or other inline text elements.
Largest Contentful Paint - LCP
2. Interactivity (first input delay)
First Input Delay (FID) is a metric central african republic email address that measures the time elapsed from the first interaction with our website by clicking on a link or button until the browser responds with that interaction. This metric is also known as Input Latency or Input Lag.
The main causes of a slow FID are usually caused by the execution of Javascript resources and heavy images. To fix these problems, it is recommended to use HTML attributes to order the loading of images and scripts.
First Input Delay - FID
3. Visual stability (Cumulative Layout Shift –CLS)
“Unexpected content movement” is a metric that measures how much the layout of a page changes as it loads. This metric helps us quantify how often users of a website experience layout changes. CLS metrics cannot be higher than 0.25 to allow for smooth, natural visual transitions.
