The Dark Business of Adblock Plus

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Adblock Plus is the well-known extension for Chrome and Firefox browsers . While we all love it for avoiding certain ads on YouTube videos, not everything is rosy regarding this application managed by the company Eyeo .

Eyeo is asking companies affected by its service for 30% of advertising revenue.

When it comes to business, in this case digital content, you can never think of disinterested parties . It's a money-making scheme, and every company plays its role to make this system work. In this case, Eyeo allows Adblock Plus to unblock free advertising on small , transparent and non-intrusive websites. This, of course, keeps online advertising alive .

The Dark Business of Adblock Plus

The number of downloads that Adblock Plus is shown to have is excessive croatia mobile phone numbers database and the result is obvious: it has made itself known to the giants of the digital market. This is why Google, Amazon and Microsoft agreed to a kind of blackmail , without further ado. Eyeo asks them for a significant percentage of advertising revenue that, if the blocker's work were intensified, they would no longer receive, hence the myths about the shady business of Adblock Plus.

That such companies have access to such a non-transparent resource is a clear sign of the concern that an application of this type generates. An intruder that stops the income of money through advertising . It is clear that, although there are owners of the ball (as they say in football), there is always someone who reacts to steal it at least for a while.