3. Personal Brand What are my personal values?

[ayeshshiddika11]

Personal Branding is a personal development concept that involves considering certain people as a brand, which, like commercial brands, must be developed, transmitted and protected, with the aim of standing out and achieving greater success in social and professional relationships. In other words, everything you have read so far, together with what you do professionally, is what will make up your personal brand.

This concept is increasingly brought up in job interviews, as it is a good way for people to get to know you. Once you have worked and taken care of your digital footprint, achieving a good online reputation, you are ready to define your personal brand and differentiate yourself from the rest. How? Well, include a link on your CV so they can access your professional social media profiles (LinkedIn, if you manage a Facebook Business or Fan Page, YouTube channel, etc.) and thus they will have a sample of your skills in addition to the knowledge you include in your CV.

Remember that this new way of managing your professional profile is the most used in 2.0 and will allow you to distribute your CV in a simpler and clearer way. In addition, you can use your personal brand whether you are starting your professional career or if you want to get new job opportunities.

I'm leaving you a small infographic that will help you understand these 3 concepts more clearly in a visual wayDo you want to know the main advantages of having a strong personal brand on social media?

It is a cover letter: it helps you differentiate yourself within the job market, potentially turning you into a recognized leader or expert in your niche of knowledge.
Entrepreneurship: A strong enough personal brand makes it much more viable to consider self-employment or the creation of a small business, since you will have achieved an initial base of potential iran phone data clients. If you have connected with your audience, through the content you publish and the knowledge or skills you have made known, you are already partly on the right track, with people willing to listen to you and see what you can offer them.
Enjoy: since you focus on topics that you are truly passionate about, it almost doesn't seem like work. And this is said in a low voice, because it really takes a lot of effort, but it is true that if you master the subject, it will be a path that you will enjoy taking.
Increased reputation: The more your personal brand grows, the more your reputation will grow and, with it, your chances of finding a job.
If the advantages have convinced you, it's time to roll up your sleeves and get your hands dirty. Start at the beginning, that is, by asking yourself questions:

Who am I? - What goals do I want to achieve? - What can I offer others? - - Who am I going to address and how do I communicate?

Once you have clear answers to these questions, the most complex part, you can get into gear and pick up the pace towards a successful personal brand.

Are you in the process of creating your personal brand? Tell us how it's going and if you really think you can get any benefit from it.