Design is not just tons of sketches and a “pay” button. It is important to include psychology, aesthetics, behavioral sciences and testing.
Artjoker always carefully approaches the creation of the chinese malaysia cell phone number data interface of new services. What does the client need to know and what requirements should be presented to the team so that the work meets expectations?
Let's talk about the stages of creating a mobile design!
4 steps to create a mobile application
Understanding your users
Layouts
design
testing
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1 Understanding your users
How to design a user interface for mobile applications? First, you need to know your users.
Understand what motivates them to use your app, and then start building it.
There are several ways to better understand who your users are, what their intentions are, their needs, and their general ways of thinking. One of them is to evaluate user scenarios with personas and create a mood board.
Answer the following questions:
Who are your users?
How do they behave?
How do your users feel after using the app?
If you don't know who your target audience is, then you're not making apps for people. The customer is the priority in business, and your project should meet the user's needs.
Once you have answers to these questions, you will understand what the user interface of your application should look like. Then move forward by creating mobile application templates and designs.
If wewe are developing an application, which will help organize a quick car wash, then the portrait will look something like this:
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Why is this information important?
Creating a clear customer profile will help determine the requirements for the application design: does a function, design element, button meet the user's needs:
How will this element help the user?
Will the button allow the client to achieve their goals?
If we hadn't added this feature, would the client have achieved their goals?
Since our client is a busy person, we put all the elements that are needed to order a service on one screen. On the same screen we add the ability to change his car, since he probably has both a private and a corporate car.
It often happens that developers spend time creating features and screens that are never used. The target audience portrait helps to avoid this problem and provides the information that is needed to satisfy the end user's goals.
Another important step is to work out user scenarios - real-life situations of using the application. This helps to better understand how to arrange the functional buttons and which of them are really needed and which are not.
Mood board
The “Mood Board” helps you create a color scheme for your app that will evoke the emotions and feelings you want.
For example:
green: nature, trust, life;
blue: sky, purity, shine;
By choosing such colors for the service, developers create certain feelings for the client when using it.
Returning to the car wash app, the designers make green action buttons - the customer remains calm when making a choice.
When all the background elements are blue, John looks forward to the arrival of his clean car.
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2 Create templates
Wireframes are mockups of the interface of your future mobile app. It all starts with sketches on paper. They are used to create templates for each screen of the app.
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3 Design
What should you pay special attention to when designing an app?
When creating an application, the developer faces a big problem - how to find a balance between performance, appearance and usability.
Look and feel
User experience or UI is an important partdesign creation. UI tells us how the user feels the product during and after use. The mood board, which we have already talked about, is one of the tools of a good UI.
Ease of use
The usability or usability of an application ensures that the interface is easy to use and intuitive to understand.
This means that the user can easily navigate the application environment and quickly complete their tasks.
This task is easy to cope with if you carefully work through the first point from our article.
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4 Testing
Once the mobile app design is ready, it needs to be tested. This helps to identify any shortcomings and present the perfect product to customers.
How to test an application?
Focus groups
Focus groups allow you to get feedback on a new design from a large number of people. Target groups consist of users who can give you important information about the usability of the application.
In other words, create a profile of your user, find as many of these people as possible, and let them test the app.
Iterations
Iterative testing means testing again every time you implement a new feature. This allows you to quickly check whether users can meet their needs and change the mockup.
A/B testing
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A/B testing is a comparison of two versions of a design. Create two separate versions A and B with the features or characteristics you want to compare. Then test the versions in focus groups. This approach allows you to test new ideas, to check whether the new design is really better than the previous one.
It takes a lot of time and effort to come to the final version of the mobile app design. But the result will meet expectations, you will create a service for the target audience that will be happy to work with it.
Now you know what your dream startup design should be like and how professionals should work.
