If at first you think that CRM is nothing more than a contact list with some extra resources, you should know that it does much more than this.
Some of the common tasks that you would have to do manually, without the use of a tool like this, are automated, allowing you to dedicate more time to other important activities.
Automated actions include customer registration and searching for certain relevant information uruguay telegram phone numbers while serving them, for example.
Integrates different areas
Another characteristic of CRM is that it does not benefit just one part of the company, it also manages to integrate different areas and generate equal value for each one.
So don't think of this as a sales or marketing automation system. In fact, it also helps a lot with customer support and success.
All this also facilitates dialogue between professionals from different teams, who come to better understand each other's situation and collaborate with each other.
To learn more about the importance of integrating Marketing and Sales teams, we invite you to read our e-book on the concept of Ventarketing.
In the end, a CRM is not one of those solutions that only serves a market segment or a company of a specific size.