China Data

A promotional email must have a certain mix of ingredients to be effective. Email marketing is part of every company's strategy. It is the main communication channel for companies with their online customers.

And the truth is that, as you may already know, it is one of the most effective strategies ...

There are many different types of project management software. In fact, in the last 10 years, the options for companies to use support technology to manage their different projects have multiplied. And many of them have similar characteristics:

They have freemium accounts . Although almost all of ...

Animations in email marketing have gone from being a fun resource to becoming a valuable tool for capturing subscribers' attention. They don't just fill inboxes, they have also taken over the entire Internet. A good use of the commonly known as GIFs can increase the percentage of clicks on your ...

Are you planning to develop video email campaigns but don't know how to get started? Video is a very powerful format, but it can be difficult for some people to use. You can choose to create your own creations, or take the easy route: use free video galleries.

Introducing this type of multimedia ...

Photoshop turns 30 years old. This makes the popular photo editing program one of the most historic. Editing images has become a necessity for many people today. Some for work reasons, like photographers, and others, out of a simple addiction to perfection and aesthetics.

But, in any case, they ...

Nowadays, the way we communicate has changed, and the creation of 117 new emojis in 2020 proves it. It is no longer just about writing a long message, but complementing it with these animations. This gives a more dynamic and, one might even say, fun meaning to the messages.

This new alternative to ...

Creating B2B landing pages that capture all the value of your business is a task of care. Thanks to landing pages, you can define your conversion objective , ordering the sections of your page or writing a copy that resonates in the minds of users. Although it sounds simple, it is not always a walk ...

Something that is beginning to worry brands and businesses is the consumer journey after the coronavirus and how to adapt to this change. Little by little, society will return to normality and resume economic and social activity. But how will this have affected citizens' consumption habits in the ...

A newslettersPersonalizing email marketing campaigns is the wisest strategy that businesses and personal brands can adopt. Giving yourself the license to be more approachable guarantees what marketers talk about and repeat so many times: showing closeness and empathy for your customers. Buyers love ...

Believing yourself to be a trusted brand without showing it can have the opposite effect. Customers, whether regular or potential, need to know if this characteristic will be maintained over time. Creating an engaged audience requires a lot of work, but it can disappear if the right decisions are ...