China Data

What is a chatbot? You may have heard this word mentioned but you don't know what it refers to and whether it is useful in the world of B2B marketing. We recently published an interview with Agustín Manson-Astoul from Chat Tonic on this topic on this blog because it is no secret that chatbots have ...

The trade fair and congress sector has suffered a colossal blow in 2020 due to the spread of SARS-CoV-2, but will it be profitable to attend the trade fairs organised in the second half of 2020? What alternatives do I have?

If trade fairs and congresses have stopped being organised, what ...

There are 3 types of lead generation strategies via LinkedIn:

Marketing Strategies on Linkedin
Linkedin Prospecting Strategies
Linkedin Ad Strategies
lead generation strategies on linkedin 2
Here is a list of proven strategies that include marketing, prospecting and advertising strategies ...

The landing page is a fundamental element of a business's inbound marketing strategy and is created with a specific goal, such as obtaining a newsletter subscription, visitor data or a sale by presenting an offer to those who visit it.

If written properly, tested and structured properly, a landing ...